#LiveByDeisgn - Telling the Impact Stories of an Interior Design Firm

Five28 Interiors

Overview

Five28 Interiors is a premium interior consultancy company creating bespoke living and workspace experiences. Existing since 2016, Five28 Interiors has executed several projects, impressing clients with its expertise. For the company’s communications platforms, the remarkable before and after pictures show a great deal of difference. However, as it is with different stages of growth, the brand needed to metamorphose to sell the experience rather than just the “before and after” pictures.

What We Did

Communications Strategy
We improved upon the company’s brand strategy and redefined the company’s communications system to achieve its marketing goals and objectives. This strategy involved showcasing the company’s products and services which we decided to present in a documentary.

Documentary
We created a unique strategy for the fifth-anniversary promotion of the organization and this included a documentary. We provided creative direction for the anniversary documentary including the script, cast, and filming process.

Brand Strategy
We provided creative direction and strategy for the brand. This strategy was also reflected in its social media visual content. We engaged the client in strategy sessions aimed at helping the brand to increase awareness, effectively promote its services and offerings and increase overall social engagement.

Results

Communications Strategy 
We created an exceptional brand on two levels. First, a brand that connects emotionally with its customers using storytelling. Second, a brand that showcases a fun workplace. We also created a comprehensive brand strategy document and communications strategy.

Documentary
We mapped out the company’s stakeholders and a documentary strategy for the company’s fifth-year anniversary. After the approval of the documentary script, we moved into the production proper. It was great bringing the idea and experiences with Five28 Interiors to life with our production team.

Brand Strategy
We helped the company identify ways to communicate its brand in an appealing manner. This resulted in the creation of the company’s #LivebyDesign theme in one of our strategy sessions with the client and content pillars around the theme which greatly contributed to an improved output of the company’s visual content.

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